Bad Science is a non-fictional book that exposes how the media,
journalists, nutritionists, pharmaceutical corporations and homeopaths (I've
read so much about them it makes me sigh to hear their name), have
been abusing science and statistics to get to the minds of people. This book
targets all the charlatans and bullshitters of the marketing world that
manipulate and exploit the name of science.
The book looks at the 'bad science'
behind nutritionists, looking at their 'evidence-based' facts and questionable
internet credentials. Goldacre has all the evidence and scientific truths to
defend his perfectly fair investigation of the variety of people that fall
under his research quadrat. A perfect example is trying to find the 'study'
that a certain nutritionist found that backs up how pomegranates can actually
protect you from aging - this is not the case, there is no such study that
justifies this lie about pomegranates.
The book questions the so-called facts
and double-checks evidence; Goldacre has no remorse to expose the truth as it
is or whom it may offend and polishes it off with esoteric humour. It reveals
how the media encourages and spreads the misuse of science; and reveals the
truths, half-truths and the very beneficial lies as are used in the medical,
nutritional and marketing worlds.
A truly
interesting, fun and informative book to read; I highly recommend Bad
Science as a must-read book. Dr. Ben Goldacre sends a clear message with
this book: equip yourself with the knowledge to tell the difference between the
regrettably abundant 'bad science' and the verifiable 'true science'.